Given today’s economic circumstances and taking into account that this sector has undergone a 360-degree transformation in recent years, one would have expected the structure and key players involved to simultaneously change with the times. This assumption is correct.
The challenge is simple, attention-grabbing, and places no limit on the number of people taking part.
Last Monday, in the wake of elections to the European Parliament and with no prior warning, the media was caught off-guard by an announcement by Spain’s Prime Minister Mariano Rajoy to call a press conference. The reason was to inform of changes to the country’s monarchy. The media were unanimous: King Juan Carlos’s abdication was a virtual certainty. Now it is a reality.