The Global Guide to Pharma Marketing Codes

The Global Guide to Pharma Marketing Codes

The second edition of the Global Guide to Pharma Marketing Codes includes updated PhRMA and EMEA codes, expanded country coverage and features a foreword by Louis Morris Ph.D., Former Acting Director, Division of Drug Marketing, Advertising and Communication at the FDA. The Guide provides an overview of basic healthcare promotional in an easy to follow frequently asked questions format.

This truly unique guide was produced with the insight and expertise of the largest independent public relations group dedicated exclusively to health and medical communications worldwide.

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Capabilities

Through a partnership approach the organisation delivers national, regional and global objective-led campaigns that are culturally relevant and will work in the US, and major European, Latin American and Asian markets.

GLOBALHealthPR’s global reach, local values and strong health and medical heritage provides the security and flexibility needed to deliver high quality programmes locally, regionally and globally. All the agencies in the network recognise the importance of local culture and that reaching customers requires a different approach in Europe, the Americas and Asia.

GLOBALHealthPR is passionate and committed to helping clients build their business while maintaining a partnership approach among ourselves and our clients. By uniting top independent healthcare communications agencies we can provide clients with the best healthcare PR teams with depth and breadth of local and global experience who can bring real insights into working effectively in global markets.