The Global Guide to Pharma Marketing Codes

The Global Guide to Pharma Marketing Codes

The second edition of the Global Guide to Pharma Marketing Codes includes updated PhRMA and EMEA codes, expanded country coverage and features a foreword by Louis Morris Ph.D., Former Acting Director, Division of Drug Marketing, Advertising and Communication at the FDA. The Guide provides an overview of basic healthcare promotional in an easy to follow frequently asked questions format.

This truly unique guide was produced with the insight and expertise of the largest independent public relations group dedicated exclusively to health and medical communications worldwide.

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Our Global Network

GLOBALHealthPR implements national, regional and global objective-led campaigns that are culturally relevant and will work in the US, and major European, Latin American and Asian markets. Our successful core global programmes are centrally co-ordinated through an appointed GLOBALHealthPR hub.

Check out the GLOBALHealthPR Partners' Paper.li page for continuous updates from the network.

Spectrum
Washington, DC, US

As a founding partner of GLOBALHealthPR, Spectrum chairs the global healthcare communications network from Washington, US, the world’s top healthcare market.

GLOBALHealthPR
United States

LBS Co.
Tokyo, Japan

Japan remains the world's second largest healthcare market, after the US. Our Asia Pacific operation is led by LBS Co. in Tokyo.

Mediamedic Communications
Mumbai, India

GLOBALHealthPR is represented in India by Mediamedic Communications, a Mumbai-based agency dedicated to healthcare communications across the pharmaceutical, nutraceutical, and health foods sector.

GLOBALHealthPR Asia

Aurora
London, UK

GLOBALHealthPR is represented in the United Kingdom by Aurora, a London-based healthcare communications agency with a no-nonsense approach to identifying and delivering what is needed.

Alfa
Warsaw, Poland

GLOBALHealthPR is represented in Poland by Alfa, a Warsaw-based PR company that believes its clients should expect their projects will be run by experienced consultants.

Berbés Asociados
Madrid, Spain

GLOBALHealthPR is represented in Spain by Berbés, a health-only communications firm.

fischerAppelt
Hamburg; Berlin; Frankfurt; Munich; Stuttgart; Dusseldorf; Cologne, Germany

fischerAppelt, founded in 1986, is the leading group of agencies for integrated communications in Germany.

Guess What | Public Relations
Lisbon, Portugal

GLOBALHealthPR is represented in Portugal by Guess What PR, an innovative and global agency with extensive healthcare communications experience.

MHC Communication
Paris, France

The Paris-based agency was created by PR professional and health specialist, Marie-Hélène Coste in 1997.

Noesis Comunicazione
Milan; Rome; Trieste; Turin; Udine, Italy

Noesis, an independent, full-service, public relations agency provides strategic counsel and integrated communications services to a wide selection of companies and organisations.

OptimumBrand
Istanbul, Turkey

GLOBALHealthPR is represented in Turkey by OptimumBrand, a leading Istanbul-based agency with a special unit (OptimumHealth) dedicated to healthcare communications.

GLOBALHealthPR
Europe

Paradigma Pel Comunicación
Buenos Aires, Argentina

GLOBALHealthPR is represented in Argentina by Paradigma PEL Comunicación, a Buenos Aires-based agency specializing in health care communications with a vast experience in the pharmaceutical market.

PR Partners
Mexico City, Mexico

With a focus on healthcare, corporate and consumer communications, PRP provides clients with strategic communications, media relations, media training, crisis communications and below-the-line/direct-to-consumer strategy services.

Tino – Projetos em Comunicação
São Paulo, Brazil

Founded by Regiane Monteiro, in 2006, Tino – Projetos em Comunicação has renowned expertise in the creation and development of public relations initiatives and programmes in Brazil and throughout Latin America.

Alkance Comunicaciones
Santiago, Chile

GLOBALHealthPR is represented in Chile by Alkance Comunicaciones, a Santiago-based agency dedicated to healthcare communications and journalism at the local, regional and global levels.

GLOBALHealthPR
Latin America

VIVA! Communications
Sydney, Australia

GLOBALHealthPR is represented in Australia by VIVA! Communications – a dynamic, strategic and independent health and wellness communications agency based in Sydney.

GLOBALHealthPR
Asia Pacific