GLOBALHealthPR is represented in Turkey by OptimumBrand, a leading Istanbul-based agency with a special unit (OptimumHealth) dedicated to healthcare communications.
Founded 1996 in Istanbul, OptimumBrand shapes its services around 3 disciplines:
- Strategy
- Communication
- Interaction
OptimumBrand believes in the necessity of market research and the importance of intensive planning for enabling the right strategy and the right communication and interaction activities in order not to waste the precious resources of the company.
To identify itself with your brand OptimumBrand cares about understanding the general business strategies of our client, digesting them and creating communication strategies in harmony. While communicating tactical decisions that are formed around these strategies, OptimumBrand put special emphasis on interaction to increase the effectiveness of communications.
OptimumBrand has a 'Client comes first' principle with the following values:
- It considers its clients as "partners", and their brands as one of its own
- It appreciates that the brand is the most important 'asset' of the company
- It offers a complete service, focusing on the picture in a holistic manner
- It gives as much importance to results by taking the responsibility to follow up
On the web: www.optimumbrand.com
Ownership: Click here to learn more about OptimumBrand
During
her career Seyhan Ayel Girit has held management positions with
reputable Public Relations firms within Turkey. She and her team
assisted to leading foreign and local clients with strategic
planning, marketing research and has dealt with all public relations
and communication aspects, along with organizations. Besides
her agency experience, she established and managed Marketing
Department of Emirates Airlines in Turkey before founding in
1996 OptimumBrand with her partners. She has been the General
Manager of the company ever since. Seyhan Ayel Girit is a member of
IPRA (International Public Relations Associations) and HDD.
