I queried our GLOBALHealthPR agency partners in other countries affected by the virus such as Spain and the United Kingdom, as well as countries that at the time weren’t directly involved at the time, including Portugal, Argentina, Japan, and Singapore; to understand how local authorities and media were addressing Ebola. What was being done and reported, and what insights can we glean?
As the only communications agency in Brazil dedicated exclusively to healthcare and quality of life, we strongly believe in the importance of expanding projects and partnerships to promote healthy behaviors.
One of these proud partnerships promotes sexual health and encourages positive behaviors among Brazilian youth.
Given today’s economic circumstances and taking into account that this sector has undergone a 360-degree transformation in recent years, one would have expected the structure and key players involved to simultaneously change with the times. This assumption is correct.
The challenge is simple, attention-grabbing, and places no limit on the number of people taking part.
In today’s post, John J. Seng, GLOBALHealthPR Chair and Spectrum Founder & CEO, discusses the recent actions of CVS, the first major US pharmacy retailer to stop selling tobacco products.