Global Perspective

Our “Global Perspectives” series draws from the collective experience of our network delivering insights on global health communications.

Editions

As the largest network of independent health-focused public relations companies in the world, GLOBALHealthPR has a unique perspective on the global healthcare marketing environment. Our partner agencies are deeply rooted in their countries and know the local healthcare environment better than anyone. Our ‘Global Perspectives’ series draws from the collective experience of our network delivering insights on global health communications.

Winter 2009—The H1N1 Pandemic
Our analysis of global media coverage surrounding the recent H1N1 Pandemic.

Revisiting the Value of PR
When it comes to looking for the best use of marketing budgets, the research is clear and even intuitive — public relations is a more cost-effective and credible vehicle than direct-to-consumer marketing.

Global Weather Report on Healthcare PR
The global economic climate affects virtually every industry in every corner of the world—and healthcare is no exception. Here’s our perspective on the current state and future of healthcare PR in the home countries of our partner agencies.