Product Launches
Is your newest brand on track to receive regulatory approval in the next year? Want to make a big splash with local and regional media? Need perspective to reach key physicians and patients? We work with you to devise a global strategy to position your product for launch success. Our in-country expert partners can work with you to make sure your global campaign is implemented successfully in-country.
“We work in tandem with your product launch team to prioritize audiences and ensure maximum recognition of your product.”
“As health care costs continue to rise, developing a value narrative along with establishing efficacy and safety will be critical for all future launches in the United States and globally.”
The latest from our blog
Read our latest posts on product launch strategy.
GHPR Partners Develop COVID-19 Campaigns
The impact of the COVID-19 pandemic is being felt worldwide. In response, many of our global partners—dedicated to improving and protecting health—have created initiatives and communications campaigns to curb the spread of misinformation, combat COVID-19 and help...
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The Nordic Divide on Fighting COVID-19: Why are Denmark and Sweden Taking Drastically Different Approaches?
Differences provide window of insight into populations and nuances across Scandinavia To outsiders, Denmark and Sweden are often seen as one in the same due in large part to their cultural similarities and geographic proximity. After all, in approximately ten minutes...
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Staying Connected: Learnings From Our Global COVID-19 Task Force
Last week, the GLOBALHealthPR community connected virtually to discuss how we can best support our clients and their priorities during the coronavirus pandemic. Leaders from our network of independent healthcare agencies around the globe shared experiences on how best...
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Coronavirus Part IV: From Outbreak to ‘Infodemic’
Over the past two weeks, the coronavirus that causes COVID-19 has been spreading like wildfire, with cases now rising faster outside of China than inside. The spread of the virus to more than 100 countries has presented new challenges for governments, health...
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Coronavirus Part III: From Outbreak to ‘Infodemic’
Over the past two weeks, the COVID-19 outbreak has taken new twists and turns, with cases now rising faster outside of China than inside. The spread of the virus to more than 70 countries has presented new challenges for governments, health professionals and media...
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Coronavirus Part II: From Outbreak to ‘Infodemic’
GLOBALHealthPR has developed a series with local healthcare communications experts in countries where COVID-19 coronavirus cases have been confirmed. In case you missed it, access Part I of our series where GLOBALHealthPR leaders from the Asia-Pacific region provide...
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