The Search Begins Today

A global quest for “missing children” begins in earnest today. Only 54 children with Progeria, a rare disease that causes premature aging in children, are known to researchers and patient advocates. However, experts estimate that another 150 unidentified...

Bowl Your Maiden Over!

Spectrum’s GLOBALHealthPR partner Aurora launched an impotence awareness campaign for Eli Lilly and Co. in recent weeks and recently shared some of the campaign deliverables with us. “Impotence is common. But most men do not talk about it, and those who do...

Mapping a Better Way, Internationally

Last week, principals of leading independent public relations firms from nine countries spanning four continents gathered in Tokyo to share our expertise in health communications and to contrast health consumer and trade media characteristics between Japan and the...