The Risk of Misinforming when Talking about Vaccination

The Risk of Misinforming when Talking about Vaccination

Today’s post comes to us from our GLOBALHealthPR Argentina partner, Paradigma PEL Comunicación. In Argentina, fluff science pieces, parental perceptions of the “natural way” to raise children and a general weariness of industry and government have led to a rise...

Finding Solid Ground: Using PR to Transcend the Intangible

Today’s blog post comes to us from Nallely Moreno of GLOBALHealthPR Mexico partner, PR Partners. Quantifying the social impact of any discipline is not easy, and public relations is no exception. Globally, when it comes to establishing specific parameters to...

EXTRA! EXTRA! Print Not Dead!

At least not Down Under. Today’s post comes to us from John Seng, Founder and CEO of GLOBALHealthPR US Partner and Chair, Spectrum. Traveling down the south coast of Australia following our GLOBALHealthPR annual meeting several weeks ago, I stopped in at a...

World Cup in Brazil: Opportunity or Challenge?

Today’s blog post comes to us from Mayra Lopes of GLOBALHealthPR Brazil partner, Tino Comunicação. There is a common saying here that Brazil is o país do futebol, or “country of football.” It is easy to understand why: Brazilian players wear five stars on their...

Spain’s Journalists: Happy Professionals?

Today’s blog comes to us from Berbés Asociados, our GLOBALHealthPR partner in Spain. 2013 was not a good year for the media in Spain, according to a new annual study of the Madrid Press Association. Last year, a total of 4,434 journalists lost their jobs and 73...